CUPERTINO, CALIF. -- Mobileum Inc. (“Mobileum”), a leading global provider of analytics and network solutions, and PT Telekomunikasi Selular (“Telkomsel”), the leading digital telecommunication service provider in Indonesia and Southeast Asia region, announced a strategic partnership to deliver high-impact, AI data-driven solutions that help Indonesian enterprises unlock growth, drive innovation, and improve operational efficiency.

The partnership combines Mobileum’s expertise in transforming massive, complex telco data insights, into real-time, multi-dimensional AI insights with Telkomsel’s leadership in driving Indonesia’s digital transformation. By leveraging Telkomsel’s customer-centric B2C services and innovative B2B offerings, including IoT and Big Data, the collaboration empowers cross-sector innovation. Together, the companies will equip enterprises, including SuperApp providers and digital service platforms, with the intelligence to personalize experiences, optimize engagement, and scale effectively in a dynamic market.

Creating value for Indonesian enterprises

Enterprise customers will gain access to real-time market intelligence, behavioral analytics, and flexible commercial models - delivered through responsible, insight-driven solutions that support strategic decision-making and align with evolving data governance standards.

Initial focus areas include:

· Market share insights for ride-hailing, food delivery, EV, and mobile banking apps
· Behavioral analytics across video, ecommerce, travel, health, and education platforms
· Smart home and broadband user profiling for next-generation digital services

“Today’s enterprises, especially digital-first players like SuperApp providers, need real-time, multi-dimensional insights to stay ahead,” said Raja Hussain, Chief Revenue Officer of Mobileum. “Through this partnership, Telkomsel leverages Mobileum’s AI-powered analytics engine to process telco data insights within a controlled and secure environment, ensuring full compliance with local data sovereignty principles that helps businesses improve engagement, benchmark performance, and deliver more personalized experiences.”

“At Telkomsel, we are committed to accelerating Indonesia’s digital ecosystem by equipping businesses with the innovative and impactful solutions they need to thrive,” said Telkomsel’s Vice President Data Solutions and Digital Financial Services, Alfian Manullang. “This partnership enhances our ability to provide timely, AI data-driven insights that help enterprises innovate faster, operate more efficiently, and uncover new opportunities for sustainable growth. By combining our leadership in building an inclusive, competitive digital society with Mobileum’s advanced analytics capabilities, we’re delivering measurable value that empowers businesses today while helping shape a brighter digital future for Indonesia.”

Powered by Mobileum’s DNA platform

The collaboration is built on Mobileum’s Deep Network Analytics (DNA) platform, which uses machine learning and geo-analytics models to unlock the hidden value of operator’s network data. Designed to inform strategic decision-making, DNA delivers granular, real-time insights into customer behavior, market trends, and application engagement. Mobileum DNA enables enterprises to launch targeted campaigns, identify new revenue opportunities, and establish digital partnerships - all while upholding data privacy standards and maximizing marketing return on investment.