2026³â 01¿ù 14ÀÏ ¼ö¿äÀÏ
 
 
  ÇöÀçÀ§Ä¡ > ´º½ºÁö´åÄÄ > Culture & Life

·£¼¶¿þ¾îºÎÅÍ µÅÁöµµ»ì±îÁö... ³ë·ÃÇØÁø »ç±âÇà°¢

 

Á¤Ä¡

 

°æÁ¦

 

»çȸ

 

»ýȰ

 

¹®È­

 

±¹Á¦

 

°úÇбâ¼ú

 

¿¬¿¹

 

½ºÆ÷Ã÷

 

ÀÚµ¿Â÷

 

ºÎµ¿»ê

 

°æ¿µ

 

¿µ¾÷

 

¹Ìµð¾î

 

½Å»óǰ

 

±³À°

 

ÇÐȸ

 

½Å°£

 

°øÁö»çÇ×

 

Ä®·³

 

Ä·ÆäÀÎ
Çѻ츲 ¡®¿ì¸®´Â ÇѽҸ²¡¯ ½Ò ¼Òºñ Ä·ÆäÀÎ ½Ã...
1000¸¸¿øÂ¥¸® Àΰø¿Í¿ì, °Ç°­º¸Çè Áö¿ø ¡®Æò...
- - - - - - -
 

Global Corona Brand Named Most Valuable Beer Brand in Kantar BrandZ Rankings

AB InBev Brands Are 8 Out of the Top 10 Most Valuable Global Beer Brands
´º½ºÀÏÀÚ: 2024-06-22

BRUSSELS -- Today, in Kantar’s BrandZ global rankings, Corona was recognized as the most valuable beer brand in the world. Eight out of the 10 most valuable global beer brands belong to AB InBev (Brussel:ABI) (BMV:ANB) (JSE:ANH) (NYSE:BUD), according to the report ranking the top brands in the world.

“Valued at more than $19 billion USD, Corona has become the most valuable global beer brand due to consistent acceleration of growth globally and specifically tapping into growing markets, like Brazil, China, South Africa while maintaining its stronghold in Mexico,” said Kantar CEO Chris Jansen. “Our congratulations go to the Corona team for a standout year.”

“Corona’s strength lies in how it combines emotional and functional points of difference in a unique and consistent way,” said Marcel Marcondes, AB InBev’s Global Chief Marketing Officer. “In everything that Corona does the brand evokes that emotional moment of having a break from the routine to reconnect with nature and oneself. On the functional side, consumers know that Corona is brewed with 100% natural ingredients, they love the unique, refreshing experience of the lime ritual and they appreciate that Corona is one of the first global beverage brands with a net zero plastic footprint. All these elements are why Corona is recognized as a truly premium, iconic brand anywhere in the world.”

Other AB InBev brands that made it into this year’s ranking include, Budweiser, the second most valuable beer brand in the world, Modelo at #4, Brahma at #5, Michelob Ultra at #6, Bud Light at #7, Skol at #8 and Stella Artois at #10. These brands all feature in the Top 20 Most Valuable Global Alcohol category ranking.

“Growing our megabrands is a key part of our business strategy to lead and grow the category,” said Marcondes. “Our focus is on delivering against the needs of our consumers in a way that gives them what they seek, but also in a way that earns their love.”

Published annually, the Kantar BrandZ Most Valuable Global Brands Report ranks the world’s top brands, the sector leaders, big movers and brands to watch. Providing a wealth of insights on brands, categories and marketing issues and trends over 14 years, the rankings serve as a measure of brand value and relevancy.



 Àüü´º½º¸ñ·ÏÀ¸·Î

Block Blast! Scales to 70M DAU as Hungry Studio Runs Over 10,000 Experiments in a Single Year
Connections, Local Flavors, and Luxurious Experiences Top the 2026 Bacardi Cocktail Trends Report
Korean Consumers Show Strong Latent Demand for Scuba Diving, Demonstrating Greater Openness Than Japan
Amazfit Introduces the Future of Sports Technology at CES 2026
Ben Mauro Announces Early Deluxe Hardcover Release of HUXLEY: The Oracle, Featuring Exclusive Art From Top Sci-Fi Artists
Kirin Develops Fermented Coffee Cherry Ingredient to Boost Flavor, Support Farm Sustainability and Tackle Alcohol Issues
Loyalty Upgraded: Hilton Honors Introduces Faster Path to Elite Status and Reveals New Premium Tier - Diamond Reserve

 

Corona Cero Brings Golden Moments to the Mountains of Milano Cortina 2...
US FAST 80% Market Dominance Creates Breakthrough Opportunity for Kore...
Northern Escape Heli-Skiing Takes the Title of ¡°World¡¯s Best Heli-Sk...
Doha Debates Examines How Entertainment Shapes Us Today
Halo Infinite, Elysium Designer Ben Mauro Unveils HUXLEY: The Oracle S...
¡®Warmer Together¡¯: Moncler Celebrates Warmth and Love, With Legendar...
Jam City, Inc. Launches Disney Magic Match 3D Worldwide

 


°øÁö»çÇ×
´º½ºÁö ÇÑÀÚ Ç¥±â¿¡ ´ë¸¸½Ä À½Â÷ Ç¥±â '纽ÞÙó¢ ´Ï¿ì½ÃÁö' º´±â
º£³×ÇÁ·Ò º£³×ÀÎÅõ Áß¹® Ç¥±â 宝Ò¬ÜØÙÌ 宝Ò¬ì×öõ(ÜÄÒ¬ÜØÙÌ ÜÄ...
¹Ìµð¾î¾Æ¿ì¾î Mediaour ØÚ体ä²们 ØÚô÷ä²Ùú MO ¿¥¿À ØÚä² ØÚä²
¾Ë¸®¿ìºê Alliuv ä¹备, ¾Ë¶ã Althle ä¹÷åìÌ
¾Ë¸®¾Ë Allial Áß¹® Ç¥±â ä¹××尔 ä¹××ì³
´ºÆÛ½ºÆ® New1st Áß¹® Ç¥±â 纽ììãæ(¹øÃ¼ Òïììãæ), N1 纽1
¿£ÄÚ½º¸ð½º : À̾¾ 'EnCosmos : EC' Áß¹® Ç¥±â ì¤ñµ
¾ÆÀ̵ð¾î·Ð Idearon Áß¹® Ç¥±â ì¤îè论 ì¤îèÖå
¹ÙÀÌ¿ÀÀÌ´Ï Bioini Áß¹® Ç¥±â ù±药研 ù±å·æÚ
¿À½ºÇÁ·Ò Ausfrom 奥ÞÙÜØÙÌ, À£ÇÁ·Ò Welfrom 卫ÜØÙÌ
¿¡³ÊÇÁ·Ò Enerfrom 额ÒöÜØÙÌ ¿¡³ÊÀ¯ºñ Eneruv 额Òöêó备
¾ËÇÁ·Ò Alfrom Áß¹® Ç¥±â ä¹尔ÜØÙÌ ä¹ì³ÜØÙÌ

 

ȸ»ç¼Ò°³ | ÀÎÀçä¿ë | ÀÌ¿ë¾à°ü | °³ÀÎÁ¤º¸Ãë±Þ¹æÄ§ | û¼Ò³âº¸È£Á¤Ã¥ | Ã¥ÀÓÇѰè¿Í ¹ýÀû°íÁö | À̸ÞÀÏÁÖ¼Ò¹«´Ü¼öÁý°ÅºÎ | °í°´¼¾ÅÍ

±â»çÁ¦º¸ À̸ÞÀÏ news@newsji.com, ÀüÈ­ 050 2222 0002, ÆÑ½º 050 2222 0111, ÁÖ¼Ò : ¼­¿ï ±¸·Î±¸ °¡¸¶»ê·Î 27±æ 60 1-37È£

ÀÎÅͳݴº½º¼­ºñ½º»ç¾÷µî·Ï : ¼­¿ï ÀÚ00447, µî·ÏÀÏÀÚ : 2013.12.23., ´º½º¹è¿­ ¹× û¼Ò³âº¸È£ÀÇ Ã¥ÀÓ : ´ëÇ¥ CEO

Copyright ¨Ï All rights reserved..