PARIS -- Balmain Beauty unveils Destin de Balmain, its debut prestige fragrance. The new feminine fragrance is a bold, floral fruity eau de parfum that captures the unstoppable energy of the Balmain woman: independent, youthful, and unapologetic.

THE STORY: LIVE YOUR DESTINY

Destin de Balmain is destiny you hold in your hands, a journey of optimism and infinite possibilities. The refillable fragrance unites those who express themselves without rules or expectations. Inspired by the Parisian House’s savoir-faire and modern pulse, the daring fragrance celebrates choosing your path and living your destiny.

“Destin de Balmain features a joyful, optimistic spark of ripe strawberry,” said Quentin Bisch, Perfumer. “The fruit’s juicy vivacity brings bright, elevated sweetness to the composition. Notes of peony further convey the feeling of rosy fullness, and notes of creamy sandalwood anchor the fragrance in strength and luminosity. It has an irresistible electric energy.”

THE FRAGRANCE: A BOLD, FLORAL FRUITY SCENT

Destin de Balmain captures the thrill of new beginnings with radiant and ripe strawberry, notes of rosy peony and creamy sandalwood.

The vibrant burst of neon-saturated, naturally-sourced strawberry playfully contrasts with the spicy pepper notes of baies rose. Notes of peony reveal unexpected creamy lychee facets.

The fragrance’s floralcy deepens with a lily accord. Its delicate green note and the intense spice of Akigalawood™ come together, intermingling with a sandalwood accord and smooth patchouli for a radiant woody effect. The brilliant, musky second-skin scent of Ambrexolide™ grounds the composition in an unforgettable, sensual warmth.

THE BOTTLE: INSPIRED BY THE ICONIC BALMAIN LABYRINTH

The fragrance is contained in a precious, refillable glass cube, capped with signature golden striations. The PB monogram runs across every face, carving the House’s iconic Labyrinth motif into three-dimensional pathways. Clear and gold, and full of spark, it encapsulates the undeniable spirit of the scent.

Destin de Balmain is available worldwide in Balmain boutiques, online, and at select fashion and beauty destinations. The fragrance comes in a 10 ml travel spray and 30 ml, 50 ml, 100 ml, and 150 ml bottles.